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Price skimming is a strategy by which the initial price set is the highest initial price any customers will pay. As those customers pay those prices, the price lowers to bring in more customers.

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Logan Graham

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3y ago

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What are the types of price skimming?

Price skimming generally involves setting a high initial price for a new product and then gradually lowering it over time. There are a few types of price skimming, including: Market Skimming: Targeting high-end consumers first and then decreasing prices to attract more price-sensitive customers. Penetration Skimming: Starting with a low price to quickly attract customers and gain market share, then gradually raising prices. Product Line Skimming: Applying different skimming strategies across various products within a product line, catering to different market segments. Each type aims to maximize revenue while managing consumer perceptions and demand.


What is Market-Skimming Pricing?

Market-skimming pricing is the practice of raising a price for a product and marketing it to the market willing to pay the higher price. Market-skimming pricing brings in less sales but ultimately more revenue per sale. Market-skimming requires market research and strategy for a higher income demographic.


What is KFC's pricing strategy?

KFC pricing strategy is a market skimming , KFC globally enters the market using market skimming. Their products are priced high and target the middle to upper class people. Gradually they trickle down the prices focusing on the middle to lower class people top nitrate both sides of the market.


What are disadvantages if optional product skimming?

Optional product skimming can lead to several disadvantages, including limited market reach, as higher prices may deter price-sensitive customers. Additionally, it can create a perception of exclusivity that may alienate potential buyers who feel priced out. Moreover, if competitors offer similar products at lower prices, it can undermine the skimming strategy's effectiveness, leading to reduced sales and market share. Finally, relying on skimming can also hinder long-term brand loyalty, as customers may perceive the brand as overpriced or opportunistic.


Why Sony use market skimming pricing?

Coz they want to


What is price-skimming strategy?

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A market in which no controls the prices is called?

A market in which no one controls the prices is called


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There is no such thing as a bill market in the Stock market. There are only... A. a bull market in which prices go up B. a bear market in which prices go down C. a crash in which prices go down in a hurry


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why does prices of shares change in the shares of market?


A market in which no one controls the prices is called?

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What is the economic term that describes the ability of a market participant to influence prices instead of merely being forced to accept market prices?

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