Form utility, time utility, place utility, ownership.... these are the functions of retailer...
d. ownership
providing possession utility
Time, Place, Ownership, and Form A firm's Marketing operation generates time, place and ownership utility by offering goods and services to customers when they to buy and where they want to buy (convenience). In this transaction ownership of the product is transferred from seller to buyer.
Possession utility means to do whatever is necessary to transfer ownership from one party to another, including providing credit, delivery, installation, guarantees and follow up services. Of course, this is in a marketing sense.
Form utility, time utility, place utility, ownership.... these are the functions of retailer...
ownership
d. ownership
providing possession utility
Time, Place, Ownership, and Form A firm's Marketing operation generates time, place and ownership utility by offering goods and services to customers when they to buy and where they want to buy (convenience). In this transaction ownership of the product is transferred from seller to buyer.
Possession utility means to do whatever is necessary to transfer ownership from one party to another, including providing credit, delivery, installation, guarantees and follow up services. Of course, this is in a marketing sense.
Richard Hellman has written: 'Government competition in the electric utility industry' -- subject(s): Electric utilities, Government ownership, Law and legislation 'Government competition in the electric utility industry of the United States: case studies of origin and results' -- subject(s): Electric utilities, Government ownership, Law and legislation
According to my business 100 class they are Time utility: Production makes products available when consumers want them. Place utility: Production makes products available where they are convenient for consumers Ownership (possession) utility: Production makes products available for consumers to own and use. Form utility: By turning raw materials into finished goods, production makes products available in the first place.
Products provide businesses with economic results: profits, wages, and goods purchased from other ocmpanies. They also provide consumers with utility - the ability of a product to satisfy a human want. There are four kinds of production based utility: 1. Time utility: production makes products available when consumers want them. 2. Place utility: Production makes products available where they are convenient for consumers. 3. Ownership (possession) utility: Production makes products available for consumers to own and use. 4. Form utility: By turning raw materials into finished goods, production makes products available in the first place. Source: Introduction to Business, Prentice Hall.
form utility time utility place utility
There are Six Utilities: Form Utility, Time Utility, Place Utility, Possession Utility, Information Utility, and Service Utility.
Form Utility, Place Utility, Time Utility, Possession Utility, and Information Utility.