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Porter's Five Forces model analyzes the competitive environment of Maruti Suzuki within the Indian automotive industry. The model highlights the threat of new entrants, which is moderate due to high capital requirements and established brand loyalty. The bargaining power of suppliers is relatively low, given the company's scale and diverse supplier base, while the bargaining power of buyers is high due to numerous alternatives in the market. Additionally, the threat of substitutes is significant with the rise of electric vehicles and alternative transportation modes, making the competitive landscape dynamic for Maruti Suzuki.

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2mo ago

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