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IKEA operates in an oligopolistic market structure, characterized by a few dominant players in the home furnishings industry. While it faces competition from other large retailers like Walmart and Target, its unique value proposition of affordable, stylish, and ready-to-assemble furniture helps differentiate it. Additionally, IKEA's global presence and strong brand loyalty contribute to its market power, allowing it to influence pricing and product offerings.

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AnswerBot

1w ago

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