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why persuasion is important in mass commiunication

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What is the significance of credence calls in the field of communication and persuasion?

Credence calls are important in communication and persuasion because they help establish credibility and trust. When someone makes a credence call, they are vouching for the accuracy and reliability of the information they are sharing. This can influence others to believe and accept the message being communicated, making it a powerful tool in persuasion.


What is the importance of mass communication in modern age?

Mass communication is important in the modern age for a variety of reasons. For example, the global economy relies on mass communication such as the internet.


What is Persuasion through logic and reason is?

Persuasion through logic and reason refers to the communication that is intended to induce action or belief.


What has the author Carl Iver Hovland written?

Carl Iver Hovland has written: 'The order of presentation in persuasion' -- subject(s): Communication, Persuasion (Rhetoric)


What is the art of persuasion also called?

The art of persuasion is also called rhetoric. It is the use of language and communication techniques to influence and persuade others.


Functios of communication?

In a business, the functions of communication are persuasion, motivation, and information. Many organizations use this technique to achieve success.


What are the roles of persuasion in marketing communication?

Marketing is fundamentally based in persuasion, as the ultimate goal of marketing is to persuade consumers to look at a brand favorably and subsequently purchase it.


Why is sociology important to mass communication?

Sociology is important to mass communication because it helps us understand how societal factors influence media content, audience reception, and communication processes. By studying sociology, we can gain insights into the social dynamics that shape media representation, production, and consumption, allowing us to critically analyze and better comprehend the role of mass communication in society.


Public speakers and novelists can both use?

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The most common use of communication in peer pressure is: Talking to the person, and using the act of persuasion to get them to do something.


What is the Greek term for a method of persuasion?

The Greek term for a method of persuasion is "rhetoric." It refers to the art of effective communication and convincing others through skillful use of language and argumentation.