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Buzzword is a term for certain words and short phrases that become very popular and are generally used to incite an emotional response rather than a reasoned one. It refers to the buzzing of bees, and is a modern coinage for which there is no exact equivalent or synonym. Vogue word shares the sense of popularity, and nonce word is used for the vogue words that do not endure, but neither carries the sense of intellectual dishonesty implied by buzzword.

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