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Types of wholesalers. There are mainly four types of wholesalers.

1. wholesale merchants- This are the persin who buy and sell goods own their own account and the owner ship of the goods is transffered to them. There are two types of such merchants. one is full service merchants who provide all the services relating to the marketing, carry stock and make deliveries.

the other one is limited service wholesalers who provide limited services. examples- electrical merchants, hardware merchants, pharmaceutical merchants that sell goods in particular category only. 2. Agents and brokers- This are the persons who buy and sell goods for others on commission basis. it includes auction companies, agricultural commission merchants. manufacturing agents, food brokers, and import-export agents and brokers. they are organised by a product line and assist in negotiations with the buyers and sellers. they make their profit by commssions. 3. Manufacturer's sale branches- This are the units which sell good on their own which are manufactured by themselves.they are a types of a factory outlets. 4. Specialised wholesellers- This are a special type of wholesellers which include co-operative marketting association which mainly trade in grains, livestock, fish, petroleum products etc.

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