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1. understand the need of the audience. Why are they there? What information do they want?

2. Decide what your main ideas are. Three to seven at the most. People will not remember but about five.

3. Decide the right order for your main thoughts. Important ideas to less so, chronological steps order, top-down strategy to detailed tactics, and other ways of ordering ideas should be considered.

4. Develop a brief explanation of each of the main ideas.

5. Write an introduction stating background information needed to understand the issues, a problem statement (if relevant) and a quick summary of the key ideas.

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