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Using a hurdle rate can help take the emotion out of defining capital value. This is the advantage of using the marginal cost of capital as the hurdle rate.

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Q: What is advantage of using the marginal cost of capital as a company's average hurdle rate?
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How does marginal revenue and marginal utility relate to capital?

Marginal revenue/margina utility return from capital represents the benefit of capital. When determining the optimal amount of capital, we must take into account the point when marginal benefit = marginal cost. This optimises profit/utility.


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Take the first-order derivative of the cost of capital function.


Conceptual difference between marginal cost of capital and weighted average cost of capital?

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