What are table stakes?

Answer 1

Table stakes refer to the minimum requirements or fundamental elements needed to compete effectively in a particular industry or market. These can include essential features, capabilities, or standards that businesses must meet to be considered viable by customers. Failing to meet table stakes can result in losing market relevance, as they form the baseline expectations for products or services. Essentially, while table stakes are necessary to compete, they are not sufficient for differentiation or achieving a competitive advantage.