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Cemex prefers acquisitions over greenfield ventures primarily due to the speed and immediacy that acquisitions offer in gaining market presence and operational capabilities. Acquisitions allow the company to leverage existing assets, customer bases, and local expertise, which can significantly reduce the risks and uncertainties associated with entering new markets. Additionally, acquiring established companies often provides Cemex with a competitive advantage in terms of brand recognition and distribution networks that would take considerable time to develop through greenfield investments.

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The rationale behind the acquisition of betapharm by Dr Reddy's Laboratories?

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