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I would venture to say that she did it for profit.......

Of course it was for profit, but it was also to expand her business. Elizabeth Taylor's Passion was the most successful celebrity endorsed (and she even worked on the creation of the scent and bottle design as she did with the rest of her perfume line) scent released and it needed a successor. That became White Diamonds and about the same time she released Passion for Men. White Diamonds remains a top seller even after being on the market for over 20 years. A substantial % of Dame Elizabeth's (now The Elizabeth Taylor Trust) profits go to amFAR and The Elizabeth Taylor AIDS Foundation.

So, yes she did it for profit, but it was also to expand the line and to raise money for AIDS.

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Q: Why did Elizabeth Taylor start white diamonds?
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Related questions

Who manufactures White Diamonds Elizabeth Taylor?

Elizabeth Arden in Stamford, CT.


Who launched her own perfume called White Diamonds?

Elizabeth Taylor


What are the perfumes name that Elizabeth Taylor makes?

Passion Passion for Men White Diamonds Black Pearls Sparkling White Diamonds Diamonds and Rubies Diamonds and Sapphires Diamonds and Emeralds Forever Elizabeth Gardenia Brilliant White Diamonds Violet Eyes (due in April 2010)


Where could one find information on Elizabeth Taylor's white diamonds?

Information on Elizabeth Taylor's white diamonds can be found on many make up websites that sell the products. User reviews, ingredients, and other information are available from these websites.


Did Elizabeth Taylor do any other commercials?

You can see her in a few of her perfume commercials, the scent is named White Diamonds.


Is joe mantegna the voice on the tv commercial?

I think his is the voice on the 2011 ads for Elizabeth Taylor's White Diamonds fragrance.


Who has heard or seen Brillant White Diamonds Perfume by Elizabeth Taylor it is not White Diamonds Could they be a Collector item?

Yes they can be a collector item, because it was created by someone famous, leave it in the package though and it could be worth millions.


What is Elizabeth Taylor's Race?

She was white.


How old is this commercial White Diamonds - Elizabeth Taylor?

White Diamonds came out in 1991 which was Elizabeth's 59th year, so it is possible. I am not sure if the commercial we see now (b&w where she tosses the diamond earrings on the card table) is the original commercial, but it was made around that time, so she was anywhere from 59 to 61.


What is a good perfume for a 60 year old?

You could try Clinique Happy for a fun and light scent, or elizabeth Taylor white diamonds for a more formal scent.


What was the first year Liz Taylor made a white diamonds watch?

maybe in 1992


Where can the White Diamonds perfume be bought for cheap?

You can buy White Diamonds perfume by Elizabeth Taylor for Macy's or even Boots. Most good perfume shops should stock this fragrance but if you still are struggling to find it then going onto Amazon and eBay should yield good results.