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Explain how a catalog-based sell-side e-marketplace works and describe its benefits?
What is sell side E-marketplace? It's where B2B e commerce takes place, but one seller and many buyers. There are catalogs on their website, and or auction based sales. And these companies also use "extranet" for extra sales and services, they more explicit exploring on their site, as well as extra security. It allows members to browse their website more intergraded, then straight consumers. In side sell e marketplace there are three major marketing methods where the business use to gain sales.
One; E-Catalog, with brochures of what your business is, what your selling, and information on your business. Mostly with E commerce, this is what is used.
Two; forward auctioning, where a business sells to many potential buyers, in one auction.
Three; one-to-one selling, this method is used where the consumers decides the specs of the contract namely price quantity, quality, delivery options and negotiating.
Where a business runs online, there are a lot of advantages where each business can use these methods, but the most commonly used is e-catalog. How can a small business use it to their advantage? This option is very good with customer service. All information is already in the site and as long as the site is informative it will show all product and services like indicustom.com. This company doesn't have to pay for over the phone based customer service, after all, all the information is on their site, in a catalog form. Where whatever type of jeans or fit and wash, they have it all there, no questions to ask them on a purchase.
On another site I found, it is extremely convenient and user friends. In a way that they are so nice they, convince you to purchase their goods. And this site also had an e-catalog based service, and I wish all sites had this advantage. There are a lot of business techniques, but what will work and how to run them in a successful manner. What is the next step after the sell side eC, method? And these new ways can be the future.
