ASDA and George's product life cycle?

Answer 1

ASDA, a major UK supermarket chain, and its clothing line George typically follow a product life cycle that begins with development and introduction of new fashion lines. They often capitalize on seasonal trends, leading to rapid growth in sales during peak seasons. As products mature, sales may stabilize, but the introduction of new collections keeps consumer interest alive. Eventually, older styles may decline in popularity, prompting markdowns and clearance sales to make way for fresh inventory.