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what is Demographic Segmentation?

Demographic segmentation is one of the simple, common methods of market segmentation. It involves breaking the market into customer demographics such as age, income, gender, race, education, or occupation. This market segmentation strategy assumes that individuals with similar demographics will have similar needs. Example: The market segmentation strategy for a new video game console may reveal that most users are young males with disposable income.


Market segmentation of Toyota cars?

Market segmentation


List 3 market segments for the retail clothing market?

gender segmentation, age segmentation, geographic segmentation..


Advantages and disadvantages of market segmentation?

what is the advanteges and dis advanteges of market segmentation?


Why is market segmentation importent?

Market Segmentation is important because without it the business will not find the correct target audience


What is the difference between market research and market segmentation?

Market research helps you "identify" your market. Segmentation lets you "segment" your identified market into more refined groups. In short market research is more broad and segmentation is more refined.


What is the concept of market segmentation and target marketing and their use in developing marketing strategy?

brake down a product into group and offer to the public which want the product


Market segmentation in a global market?

d


Can market segmentation be taken too far?

Yes, market segmentation can be taken too far, leading to overly narrow targeting that may alienate potential customers. When businesses focus excessively on micro-segments, they risk losing sight of broader market trends and opportunities. This hyper-segmentation can also complicate marketing efforts and dilute brand identity, making it challenging to achieve economies of scale. Ultimately, a balanced approach that combines segmentation with a broader strategy is often more effective.


What specific malls uses market segmentation?

The lifestyle center malls and the fashion malls are the type of specific malls that use market segmentation. The outlet center malls also use market segmentation.


How an understand of consumer behavior is useful to you in terms of market segmentation strategy?

When you understand consumer behavior you can better come up with strategies that cater to that particular markets needs. Without knowing the behavior you cannot utilize a strategy for your market segment that will be effective in marketing communications.


What is Adidas' market segment?

market segmentation of adidas