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The majority of organizations have a corporate house style. This can be seen on letters ,business cards ,websites ,advertising and company vehicles . House style can range from · company logos · colour scheme · point sizes · fonts A style-guide is a booklet that covers word, phrase and sentence usage, and approaches to be taken in structuring particular types of communications, such as brochures, technical manuals as well as common errors in grammar and syntax. It lays down the 'rules' to be followed when writing corporate literature. You will possibly recognize many international companies advertising by stylistic features or colour schemes that they use , long before you can read the company name on the material .in ICT terms , you should always adopt a specific style for the work that you produce . Anything produced for a company will usually have a logo, font style, paragraph style (particularly if using headed note paper), page formatting and predefined styles for bullets and numbering. Additionally, a corporate design is the official graphical design of the logo and name of a company or institution used on letterheads, envelopes, forms, folders, brochures, etc. The house style is created in such a way that all the elements are arranged in a distinguished design and pattern. The way the University communicates with stakeholders and the way it presents itself visually need to be of the highest standard. This will not only help to raise the profile of the University but enhance its reputation and standing.

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16y ago

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