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In the summer of 1967, fashion designer John Weitz encouraged men to buy suits- not navy blue or gray- that wouldn't do! He promoted suits in high visibility colors and patterns using his pitch- "Brother, look at the peacock! Men will love them." American men, or at least their wives!, listened to this German-born designer. They bought not only suits, but his newly licensed socks, ties, and cologne.

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16y ago

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