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The merchandise of many Roman merchants often struggled to sell due to several factors, including oversaturation of certain goods in the market, fluctuations in demand, and economic instability within the empire. Additionally, competition from local producers and the challenges of transporting goods over long distances could lead to spoilage or increased costs, further hindering sales. Changes in consumer preferences and the impact of political unrest also played a role in limiting the success of Roman merchants' products.

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2w ago

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