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Interactive media allows your customer to take an active role in learning more about what you and your company has to offer in terms of the products or services you offer. With traditional print media, content is static and can become stale rather quickly. With most interactive media being in some electronic form, it is easy to customize the content to the customer, change the content easily within a moment's notice, and offer exiting visuals, like video, for example, to help sell your service or product.

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