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General Foods Corporation, 1982-1984, assistant product manager; Kraft Foods, 1984-1987, brand manager; 1987-1990, group brand manager; 1990-1993, vice president, new product development and strategy; 1991, vice president, marketing
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How was Betsy Holden viewed by her colleagues?
Holden's "teamwork, competitive drive, and inventiveness" led to her career accomplishments. Barboza noted that "Holden also had a knack for organization, even regimentation
When was Betsy Holden born?
Betsy Holden was born on October 19th, 1955.
Where was Betsy Holden born?
Betsy Holden was born in Lubbock, Texas in the United States.
What kind of success did Betsy Holden have at Kraft Foods?
While president of the pizza division, Holden made Tombstone a national brand and turned the DiGiorno pasta brand into a pizza franchise that brought in $400 million in annual sales by 2002
How did Betsy Holden start her marketing career?
as an assistant product manager in the desserts division of General Foods Corporation, which later became a part of Kraft Foods. Holden moved to Kraft Foods as a brand manager, first in new products and then for the sandwich spread Miracle Whip
What has the author Betsy A Collard written?
Betsy A. Collard has written: 'Career resilence in changing workplace' -- subject(s): Career development, Industrial relations
How did Betsy Holden assist women executives?
Betsy Holden assisted women executives by advocating for gender diversity and inclusion in the workplace. She mentored and provided support for other women in leadership positions, paving the way for future female executives to succeed in traditionally male-dominated industries. Holden also actively promoted women's advancement in her own career, serving as a role model for others to follow.
What were Betsy Holden's early years like?
father was an obstetrician, and her mother a former accountant who stayed home to raise Holden and her two siblings. Holden attended public schools with the children of blue-collar workers
How has Betsy Holden described her management style?
as "positive, upbeat, enthusiastic . very collaborative, team-oriented."
Did Betsy Ross have a career?
She was a seamstress and upholsterer in Philadelphia.
What did Betsy Holden believe was an important factor in her successful career?
writing a personal mission statement during a 1990 workshop at Kraft Foods was an important factor in her success. Participants in the exercise were instructed to imagine themselves at the end of their lives, looking back on what they had accomplished
What did Betsy Holden do after graduating from college?
worked as a teacher while pursuing her master's degree in education at Northwestern University. She then taught fourth grade for two years. While teaching, Holden created toys for children
