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All law is ambiguous, and varies from state to state.

One common interpretation is whether a buyer could reasonably believe the seller was really selling the item for the advertised price. For example, if the real and ordinary asking price of a new car is $20,000 and the seller inadvertently advertises $19,000 he is expected to honor that price. But, if he advertises $2000, a reasonable buyer should realize that is an unreasonably low price and thus the seller is not expected to honor it.

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16y ago

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