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If you're the owner of some IP, licensing it to other parties is a significant source of income from it, and can often be the easiest way: they do all the work, and you sit back and wait for the checks to roll in.
It's easiest to see in the context of trademark. Say you own a minor league Baseball team. How much do you know about stuffed animal manufacturing? Probably nothing. But if you license your mascot to a company familiar with making and marketing stuffed animals, they do all the work, and you get whatever cut you negotiated.
What else can I help you with?
What is a sentence for licensing?
"Licensing" I plan to go licensing today. I hope I get my license.
Why should Toys R Us internalize the firm specidic advantages rather than licensing another retailer abroad?
That is a decision made for commercial reasons by the company, it is not a matter for WikiAnswers.
When was HDMI Licensing created?
HDMI Licensing was created in 2002.
What are the factors in getting a sub-licensing agreements?
sub-licensing agreements
How do you get licensing for affliction clothing?
you contact the company and ask to speak with their licensing director.
When was The Collegiate Licensing Company created?
The Collegiate Licensing Company was created in 1981.
What is The Collegiate Licensing Company's population?
The population of The Collegiate Licensing Company is 80.
When was Publishers Licensing Society created?
Publishers Licensing Society was created in 1981.
When was Westinghouse Licensing Corporation created?
Westinghouse Licensing Corporation was created in 1998.
What is The Copyright Licensing Agency's population?
The population of The Copyright Licensing Agency is 60.
When was The Copyright Licensing Agency created?
The Copyright Licensing Agency was created in 1983.
When was Gangmasters Licensing Authority created?
Gangmasters Licensing Authority was created in 2005.
