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An organization can structure formal methods for gathering information about its external environment by establishing a dedicated team responsible for environmental scanning. This team should utilize a combination of qualitative and quantitative research methods, such as market analysis, competitor benchmarking, and customer feedback surveys. Additionally, implementing regular reporting protocols and utilizing technology tools, such as data analytics platforms and CRM systems, can enhance the efficiency of information collection. Finally, fostering a culture of continuous improvement and adaptation ensures that the organization remains responsive to external changes.

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