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In a small business, a General Manager may be responsible for all functional areas with the overall responsibility for managing both the revenue and cost elements of a company's income statement. The size of the business may not require creation of multiple departments (such as accounting, marketing, sales, HR etc.) due to a small team size and fewer operational requirements.

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In a small business, a General Manager may be responsible for all functional areas with the overall responsibility for managing both the revenue and cost elements of a company's income statement. The size of the business may not require creation of multiple departments (such as accounting, marketing, sales, HR etc.) due to a small team size and fewer operational requirements.


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