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Objective of a Supply ChainMaximize overall value createdSupply chain value: difference between what the final product is worth to the customer and the effort the supply chain expends in filling the customer's requestValue is correlated to supply chain profitability (difference between revenue generated from the customer and the overall cost across the supply chain)Sources of supply chain revenue: the customerSources of supply chain cost: flows of information, products, or funds between stages of the supply chainSupply chain management is the management of flows between and among supply chain stages to maximize total supply chain profitability

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