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• Strategy as a Perspective: This relates to vision, direction and the IT service provider's philosophy for doing business with its customers.

• Strategy as a Position: This describes strategy in terms of the IT service provider's general approach to its service offerings (e.g. high value or low cost, emphasis on utility or warranty).

• Strategy as a Plan: This describes strategy as a plan showing how the IT service provider will move from where it is today to where it wants to be.

• Strategy as a Pattern: This describes strategy as a consistent way of making decisions.

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13y ago

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