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Strategic planning is a systematic process that organizations use to define their direction and make decisions on allocating resources to pursue that direction. It involves setting long-term goals, assessing the internal and external environments, and formulating strategies to achieve these objectives. This process helps ensure that all stakeholders are aligned with the organization's mission and vision, ultimately guiding decision-making and prioritization of initiatives. Effective strategic planning enables organizations to adapt to changing circumstances and maintain a competitive edge.

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