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The Customer Relationship Management (CRM) model primarily consists of three major components: operational, analytical, and collaborative CRM. Operational CRM focuses on automating and improving customer-facing processes, such as sales and customer service. Analytical CRM involves analyzing customer data to gain insights into behavior and preferences, enabling better decision-making and personalized marketing. Collaborative CRM facilitates communication and collaboration across various departments to enhance customer experience and engagement.

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1mo ago

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What do reviews say for the CRM software?

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