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Because they have specific goals for everyone to focus on achieving.

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The above answer is 100% correct,,,,,,,,,, The rest of the answer is: The people who actually set up A goal for the company and take the time to itemize that goal and to draw out A plan to achieve that goal are the people who actually have the drive to make sure that the company will succede in its mission. ,,,,,,,,,,,,,,,,,,,,, Its not fully the written goal, Its the attitude of the person who is in charge.,,,,,,,,,,,,,,,,,,,,,,,,, That's why buisenes' have managers, and replace the managers when the goal is not met.

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