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To launch the new soap, the marketing plan will focus on highlighting its unique features, such as natural ingredients and eco-friendly packaging, through targeted digital advertising and social media campaigns. Collaborating with influencers in the beauty and wellness space will help build credibility and reach a wider audience. In-store promotions and sampling events will engage consumers directly, while an introductory discount can incentivize initial purchases. Monitoring customer feedback and engagement metrics will allow for adjustments to the strategy as needed.

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How do you design a marketing plan for the launch of a new soap in the price range of Rs 15-20?

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The marketing strategy for the new product launch is being updated and improved.


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