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That depends on what you mean by CRM:

If you mean Composite Risk Management, then its function is identifying hazards and controlling risks across the full spectrum of Army missions, functions, operations, and activities, both on-duty and off-duty.

If you mean Customer Relationship Management, then its function is using technology to improve customer relationships, including organizing and automating sales, customer service, and technical support.

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What crm process requres a cycle of continuous assesment until benefits of completing mission?

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What is CRM a decision-making process for?

CRM, or Customer Relationship Management, is a decision-making process focused on managing a company's interactions and relationships with current and potential customers. It involves collecting and analyzing customer data to enhance customer satisfaction, improve retention, and drive sales growth. By leveraging insights gained from CRM systems, businesses can make informed decisions about marketing strategies, customer service enhancements, and product development to better meet customer needs. Ultimately, CRM aims to build long-term, profitable relationships with customers.