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DISCUSS THE ROLE OF ICT IN MARKETING

Answerthe role of i c t is...
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Role of relationship marketing?

Relationship marketing is a business strategy focused on building long-term relationships with customers rather than concentrating solely on individual sales. Its main goal is to establish trust, improve customer satisfaction, encourage loyalty, and generate repeat business and referrals. The role of relationship marketing includes understanding customer needs, maintaining regular communication, providing personalized service, addressing concerns, and delivering consistent value. Businesses that build strong customer relationships are more likely to earn positive reviews, retain existing customers, and attract new customers through recommendations. In real estate, relationship marketing is particularly valuable because buying or selling a property is a significant financial decision. A **Realtor in Frisco** can use relationship marketing by keeping clients informed about the local housing market, understanding their property preferences, offering relevant advice, and maintaining communication throughout the buying or selling process. A trusted **Frisco Realtor** can also build lasting relationships by providing helpful neighborhood information, assisting with relocation decisions, and staying connected with clients after a transaction. These efforts can lead to repeat business and referrals from satisfied homeowners. For information about buying and selling homes in Frisco, Texas, Maryam Bokhari REALTOR® offers real estate resources related to the local market, new construction, relocation, and residential property transactions. Overall, relationship marketing helps businesses develop customer loyalty, strengthen their reputation, and achieve sustainable growth by putting long-term customer relationships at the center of their strategy.