Give you the practical example of demographic segmentation?

Answer 1

demographic semntn based on age, sex, size and structure of family, income and education level. examples---- Age- Dabur, ITC (cigrette), sex- Gillete, Sahnaaz hussain beauty parlours, kaya kalp Size and strc. of family- macdonalds, Automobile companies(cars) Income- Hindustan uniliver Education level- Computer manufacturers,

Answer 2

Demographic segmentation is a strategy that includes dividing a market based on demographic factors such as age, gender, income, education, occupation, marital status, or family size. For example, a company might adapt its products or services to specific age groups, like children, teenagers, or seniors. Likewise, businesses may aim for different genders with products designed to attract their specific interests and preferences. Income level plays an important role too, as it commands purchasing power and spending habits, affecting marketing strategies accordingly. Education and occupation can also shape consumer behaviour, helping businesses in crafting messaging and advertising that resonates with particular groups. Finally, marital status and family size can affect buying decisions, with families frequently having different needs and priorities compared to single individuals.