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Maintaining profitable relationships with the customers is a key job of the marketing managers so that they can bring good quality products in market and have large customer equity. The marketing managers can sustain good relationships with the customers by getting in touch with their mails, online reviews, blogs on the product website, key telephone inquiries and other communication channels. Connected channels allow the marketing managers to be aware of the changing customer needs which can allow the managers to introduce improvement in the existing products. The new product idea can be generated from the customer's ideas and their needs which can help sustaining the organization business and profits

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Why customer service and innovation are important to manager job?

customer in the reason that organization exist, managing the customer relationship is the responsibility of managers and employees. managers should encourage employees to be aware of and act on opportunities for innovation.


Why is it important for managers to use measurable customer service standards?

Well, sugar, let me break it down for you. Managers need measurable customer service standards so they can keep track of how their team is performing. It's like having a GPS for your customer service - you need to know where you're at and where you're going. Plus, having measurable standards helps managers identify areas for improvement and hold their team accountable. It's just good business sense, honey.


Why it is important for managers to understand the environment in which their business operates?

Helps managers to put into practice the principles underlying the process of management which inturn help him to see the interrelationship between particular theories of management and actual practice.


What are examples of controllable factors in business?

Owners, Employees, Customers and Managers.


Explain how manager use CRM to evaluate customer relationship?

Customer relationship management's prime concern is to consolidate and develop strong interpersonal relationship with the customers in order to capture a wider market share and in order to ensure repeat purchases by the consumers. An effective customer relationship management system ensures that all customers are satisfied and that their queries and after sales issues are resolved as an easy and convenient operation in order to earn their loyalty. It eventually reflects in and contributes to the company's brand equity which signifies as an important asset in the corporate world. Basically Customer relationship management (CRM) involves the processes which a company utilizes to keep a record and organizes its contacts with the prospective and existing customers. Therefore, managers use CRM software which can make such processes easier and information about customers can be organized and accessed in a more appropriate manner. When managers use CRM then their main goal is to improve services provided to customers. In doing so they show care and concern towards the customers and when they use customer contact information to evaluate their target market. For example the information about how often the customers visit the shop shows the potential of the customers.

Related Questions

What are three possible involvement in international business?

Managers And Suppliers And Customer !


Why customer service and innovation are important to manager job?

customer in the reason that organization exist, managing the customer relationship is the responsibility of managers and employees. managers should encourage employees to be aware of and act on opportunities for innovation.


What are the relationship between project managers and line managers?

The relationship between project managers and line managers is that the project managers divide the work among the line managers and the line managers report to the project managers.


Environment-structure relationship in business?

helps explain why managers today are restructuring their organization to be lean, fast, and flexible


How can sales effect service?

When there are no sales coming into the business, managers may attempt to restructure the customer service process. Providing excellent customer service will improve the number of sales made.


What causes the fluctuations in the business cycle?

Customer's needs change during business cycles, which cause demand for products to shift. Managers must recognize these changes and plan accordingly.


What question must managers ask concerning the relationship between economic logic and international strategy?

Managers must question how the international strategy contributes to the economic logic of our business and corporate strategies.


What does a CRM manager do on a daily basis?

A CRM manager is also known as a customer relationship manager. These managers spend their days working with customers on their problems. These problems include returns, damage, and other customer services.


What is Management and Managers?

management is the business as managers are the ones over the business and have control on the regulation of the management


What is managing and managers?

management is the business as managers are the ones over the business and have control on the regulation of the management


What is the definition of Human skills for managers?

these are interpersonal skills..... here comes the customer motivating!! human skill deals with the empowering of people to acheive their business goals....


What qualities might be required for a job as a customer service manager?

Customer Service Managers deal with customers or potential customers for a business. One of the most important qualities of a customer service manager is the ability to deal with people effectively. If you are not a "people person", being a customer service manager is not for you.