answersLogoWhite

0

Advertising increases awareness, which in turn increases demand, which then makes the product more desirable/harder to get, which then increases the amount that the provider can charge for the product, thus increasing the price that they ask for it.

The cost of advertising must be added to the price of the product. The larger, more expensive the advertising campaign, the more cost must be added to the price of the product.

User Avatar

Wiki User

11y ago

What else can I help you with?

Continue Learning about Marketing

What are the advantages of advertising to consumers?

There are numerous advantages of advertising to customers. Advertising allows you to inform the customer of the features, price, and availability of your product. By increasing the image of the brand, you will also increase your sales.


Pricing as a tool for Market cultivation?

Pricing is commonly used as a tool for market cultivation. The price of a product will determine its performance in the market which means that the price will cultivate the market for the product.


What is penetrating pricing?

Penetrating pricing Êis a pricing techniqueÊwhere a price of an item is Êset lower than the market price so as to entice new clients. It works on the expectation than Ênew clients Êwill switch to the product Êbecause it is cheaper as compared to their counterpart brands.


Pricing strategy by koutons India?

High Fashion at Low Price to mass market - the strategy is to put price matching with other players in market with same fabric and quality to show that there product is worth of 50$ price put by other players but due to there big volumes and there mass segment target market there are providing goods at discount of 50- 70%to there customers " fashion at affordable price " They hire foreign modals instead of hiring Indian celebrities, which helps them to show that there product is on international quality . Moreover it helps them to minimize cost for advertising, which lead to price elasticity of their product.


How could optional product pricing be used by company?

Optional product pricing can be used by a company to increase both revenue and market share. This is by lowering the prices of main products and hiking the price of accompanying accessories.

Related Questions

Change in market price?

Changes in the market price is determined by demand of a product. If consumers demand the product, then the price will increase.


What are the advantages of advertising to consumers?

There are numerous advantages of advertising to customers. Advertising allows you to inform the customer of the features, price, and availability of your product. By increasing the image of the brand, you will also increase your sales.


What happens when the supply of a product increase?

The market may be over flooded. Price will fall


Explain the effects of a rise in the price on market when the price elasticity of demand for product is inelastic?

Revenue of the producer will increase since there will be no change in quantity demanded.


What does it mean when a demand curve shifts to the right and how does it impact the market?

When a demand curve shifts to the right, it means that consumers are willing to buy more of a product at every price point. This indicates an increase in demand for the product. As a result, the market equilibrium price and quantity will both increase. This shift can lead to higher prices and increased sales in the market.


What does it mean when the demand curve shifts to the right and how does it impact the market?

When the demand curve shifts to the right, it means that consumers are willing to buy more of a product at each price level. This indicates an increase in demand for the product. As a result, the market equilibrium price and quantity will both increase, leading to higher prices and greater quantity sold in the market.


Is the degree of responsive with which quantity demanded changes due to changes in the price of a product?

Yes. Imagine you are in the market to buy a sports car. A $100 increase in price is not likely to affect the quantity you will demand. However, if you are in the market for bananas a $100 increase in price will definitely affect the quantity you will demand.


Why would a business keep slow moving stock?

because the company know that the particular product or services have high demand in the market.May be the price of the product in the market is low,they want to increase the price of the product .so moving stocks to the market very slowly . customer's started enquiring the less availiabilty of the product .


If a price increase has little or no effect the demand for the product is?

When a price increase has little or no effect on the demand for a product, it is inelastic.


How does the demand for a product or service affect its price in the market?

The demand for a product or service affects its price in the market by influencing the balance between supply and demand. When demand is high and supply is limited, prices tend to increase. Conversely, when demand is low and supply is abundant, prices tend to decrease. This relationship between demand and price is a key factor in determining the market value of a product or service.


Is advertising effect on price of a product?

Advertising can have an effect on the price of a product. Advertising might cause consumers to view products differently than they did before. If the affect is a negative one, then the price might tend to be lower to offset demand. Of course the reverse can also be true. Generally when competitors see a rival set off a large advertising campaign, it would generally spark the same with this company. The result would seem to trend towards a more competitive market, which might cause lower prices on the product involved. This would have a positive affect on society as a whole.


Difference bw adevrtising and marketing?

Advertising is to let it be known that the product is available, describing things like quality price to a market that is aware of the uses of the product. Marketing it to investigate and find areas in the market where the product can be put to new uses that up to now haven't been thought of, there by expanding the marketability of the product.