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The classic four Ps classification of marketing mix variables (product, price, promotion, and place) emerged as a marketing principle.


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The marketing mix consists of the "Four P's," price, product, promotion, and place. The marketing function uses the Four P's to implement marketing action. To learn more about marketing in the real world, visit here: www.incitrio.com I would encourage you read the blog as well, it is very informative and fun!


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Hi


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quality is not the element of marketing mix....=)


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This seems to be the answer you are looking for! marketingfaq.net/2011/11/what-is-marketing-mix/


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