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Well, Social marketing is still the same as conventional marketing when it comes to the end result - highlighting the benefits of a brand/product/service to in order to raise awareness about it which in turn boosts sales and profits.
Also, the old and new 4Ps of marketing still apply to social marketing.
The difference lies in the "how" part. Social media marketing must be subtle and friendly without overselling. It's based on building one-to-one relationships and it takes some time to cultivate mutual trust but once the "right" relationships with influencers and potential customers, social media can be very rewarding.
Also, social media has been extensively used for market research purposes.
What else can I help you with?
Does brand building through digital marketing need to be radically different by conventional media?
Yes, brand building through digital marketing is radically different from conventional media as through digital marketing you can brand your product or services worldwide and through conventional media you can promote you business through limited medium and limited place.
What is conventional marketing?
Conventional Marketing is a Old Concept Of Marketing, It Don't Have Customer Care, Good & Profitable Relation With Their Customers.
What is Social criticism marketing?
Social criticism in marketing
What is critical marketing?
Social criticism in marketing
What is cyber marketing and how is it different from conventional marketing?
Cyber marketing is also known as online, internet, digital, or web marketing. Cyber Marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, and sales. It also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, and Web 2.0 strategies.
Does brand building through digital marketing need to be radically different by conventional media?
Yes, brand building through digital marketing is radically different from conventional media as through digital marketing you can brand your product or services worldwide and through conventional media you can promote you business through limited medium and limited place.
What is conventional marketing?
Conventional Marketing is a Old Concept Of Marketing, It Don't Have Customer Care, Good & Profitable Relation With Their Customers.
What is Social criticism marketing?
Social criticism in marketing
Communication and social marketing?
What is communication and social marketing?
What is best conventional or non conventional?
Whether conventional or non-conventional is better is a matter of opinion and circumstance. Different people have different answers.
What is the goal in social marketing?
In comparison, societal gain is the goal of social marketing.
When was Social Marketing Quarterly created?
Social Marketing Quarterly was created in 1997.
What is critical marketing?
Social criticism in marketing
What are the social cultural impact to the international marketing?
What are the social cultural impact to the international marketing?
Tyapes off digital marketing?
Types of Digital Marketing Search Engine Optimization (SEO) ... Pay-per-Click (PPC) ... Social Media Marketing. ... Content Marketing. ... Email Marketing. ... Mobile Marketing. ... Marketing Analytics. ... Affiliate Marketing.
What has the author Norman Kangun written?
Norman Kangun has written: 'Societyand marketing' -- subject(s): Addresses, essays, lectures, Marketing, Social aspects of Marketing 'Society and marketing' -- subject(s): Addresses, essays, lectures, Marketing, Social aspects of Marketing, Social aspects
What tangible benefit can be seen in the areas of marketing?
Different areas of marketing have different benefits. The social media marketing is going to target young people, radio and musical jingles will get a slogan or tag line stuck in someoneÕs head and make them think about it often.
