Product oriented marketing as suggested concerns itself more on the product rather than on the customer. Its advantages are usually the quality and value of their products.
Better sales, better quotas, more usage of the product, and finally, a raise
go furk yourself
If car company can more advertise then we can get more sales
The advantages of humor in advertising is that it can create memorable advertisements. If you can make people laugh, they associate positive memories with your product or service.
Types of Departmentation I) Departmentation by functions/Functional department II) Departmenation by product or product wise department III) Departmentation by territory/Geography IV) Departmentation by customers V) Departmentation by time VI) Departmentation by process VII) Departmentation by numbers
Departmentation typically includes functional departmentation (based on functions of an organization), product departmentation (based on specific products or product lines), geographical departmentation (based on different regions), process departmentation (based on specific processes involved in the organization), and customer departmentation (based on different types of customers). Each component helps to divide and organize the organizational structure based on different criteria.
The process of grouping various activities into separate units is called departmentation. Departmentation can be made on the basis of functions or product handled. When the departmentation is done on the basis of functions, it is called functional departmentation. Under this all work of same kind are performed in a particular department. The examples of functional basis departmentation is purchase office, sales office, production department, mailing department and accounts department. When an organisation opens departments on the basis of products, it is called product departmentation. The examples of product departmentation are leather division office and plastic division.
advantages and disadvantages of associated with each departmentation
Functional departmentation involves grouping employees based on the functions they perform, such as marketing, finance, or operations. Product departmentation involves organizing employees by the products or services they work on, creating specialized teams dedicated to specific product lines or offerings. Both types of departmentation can help streamline communication, improve coordination, and enhance expertise within an organization.
what are advantages & disadvantages of departmentalization by function
The word departmentation generally refers to the process of grouping jobs into different logical units. It is the process of categoring an organisation based on departments to facilitate planning and control. the most common method of departmentation is separating different units as per their function. Most organisations mostly consist of the following departments: * sales and marketing * production * finance * human resources * materials and logistics To accomplish organisational goals, job tasks can be sub divided in a variety of ways. There is no one best way of departmentation that is applicable to all organisation. It differs from situation to situation. It is the method of grouping jobs and resources into department., Most organisation use a combination of the following types of departmentation: * departmentation by simple numbers * departmentation by function * departmentation by geography * departmentation by product..
one advantage of departmentalization is increased efficiency on managers and employees are able to concentrate their efforts on particular areas of expertise.
There are a number of types of departmentation. These include by time, by location or place, by the functions, or by the process.
With departmentalization, managers can isolate problems within the organization quicker. One disadvantage is the fact that departmentalization discourages cooperation among departments.
Departmentation by theory encourages focus on customer needs but requires managers and staffs expert in customers' problems.
Functional departmentation is useful only at the lowest level of organization, where tasks are more specialized and routine. This type of departmentation groups employees based on their specific skills and expertise, allowing for efficient coordination of similar tasks. At higher levels of the organization, more complex forms of departmentation may be needed to align resources with strategic goals.