A mixed brand is a product marketed under its own name and that of a reseller because the segment attracted by the reseller is different from its own market. For example, the company sells its Elizabeth Arden brand through department stores and a line of skincare products at Wal-Mart with the "Skinsimple" brand name.
A private label product is a product produced by one company that is being sold under another company's brand. Private label products are available in a wide range of products from food or supermarket items to things like web hosting or cosmetics.
Various goods sell under single brand
Can reduce its packaging, design, and advertising production costs. It also can capture spillovers of its advertising message from one market to the next. However sometimelegal or cultural factors force a firm to alter the brand name under which it sells its products
If any one product under umbrella branding does not do well in the market then it can affect the overall brand§ New products associated with an umbrella brand will only work if companies make it a mass product category, and provide new products to the consumers at a value-for-money pricing strategy,Different brands in umbrella branding will have different qualities which will vary and thus it can be an obstacle for smooth functioning of brand as well as firm.Also, if there is negative publicity for any product or even new product it can affect the other brands under umbrella branding.
There are many types of products that are offered under the Camelbak Rogue brand. Examples of products that are offered under the Camelbak Rogue brand includes hydration packs and cleansing tablets.
The brand Casa Dragones is a limited edition of tequila that is produced in Jalisco, Mexico. This tequila was founded in 2009 and is sold in a hand engraved crystal decanter.
White Stuff is a brand that offers quite a number of various clothing articles. Some examples of these are men's T-shirts and polos and Women's dresses, jackets, and coats.
Typical products offered by agents in this market include: whole life products; term products, such as universal, variable, and universal variable life insurance; and annuities
"Starter" brand shoes are made by Nike for Walmart. Several styles are offered under the "Starter" brand
Ram is Chrysler's renamed truck division. Truck products are sold under the Ram brand, cars under the Dodge brand.
Guardian air conditioners and furances are mechanically identical to the standard equipment Johnson Controls Unitary Products manufacturers under the York, Luxaire and Coleman brand names. They are 100% assembled in the USA. The Guardian brand is offered and sold to a wider contractor base. As opposed to York/Luxaire/Coleman being offered to only authorized Dealers.
No. P&G sells those under the Olay brand.
Exilim does not direct sell products. Exilim is a brand that is owned by Casio. They produce phones, cameras, accessories and many more products under the Casio brand.
The parent company for Dixie brand paper products is Georgia-Pacific LLC. Georgia-Pacific, a subsidiary of Koch Industries, is known for manufacturing a wide range of paper and wood products, including disposable tableware and sanitary products under the Dixie brand.
The Brand Hugo Boss covers a very wide range of products. These products include products designed to appeal to all age demographics as well as both genders. The actual products include everything from colognes and perfumes to clothing of all types.
OxiClean is a brand of household cleaning products that is owned by Church & Dwight Co., Inc. The products are manufactured and distributed under this company.