What are some examples of the 5 utilities in marketing?

Answer 1

The five utilities in marketing include form, time, place, possession, and information. Form utility refers to the transformation of raw materials into finished products, such as turning cotton into clothing. Time utility is about making products available when consumers want them, like seasonal items. Place utility involves providing products where consumers can easily access them, such as retail stores or online platforms, while possession utility emphasizes the ease of acquiring products, including financing options or convenient payment methods.