answersLogoWhite

0

The merit of marketing in rural areas lies in the potential for untapped consumer markets, where businesses can establish strong brand loyalty and cater to specific local needs. However, a demerit is the challenge of limited infrastructure and accessibility, which can hinder distribution and communication efforts, leading to higher costs and lower returns on investment. Additionally, rural consumers may have different purchasing behaviors and preferences, requiring tailored marketing strategies that can be resource-intensive to develop.

User Avatar

AnswerBot

3w ago

What else can I help you with?