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What are the main elements in the modern marketing information system?

A basic Marketing Information System (abbreviated Mktg MIS or MkIS), as a software (usually cloud-based), generally includes four main elements:Collected Data RecordsIntelligenceMarket ResearchAnalysis


What is the most popular marketing information system?

The most popular marketing information system is the marketing information system that is the most widely used. This system is used widely due to its popularity.


What is the difference between marketing information system and marketing intelligence system?

marketing information is looking for more resources and intelligence is the know how


How do you collect relevant information for marketing?

what are methods of collecting information with in Marketing Information system


The useful internal records of marketing information system?

the role of internal records in marketing information system


What the function of information system?

explain the functions of marketing information system?


Role of marketing information system in marketing?

facilitates marketing planning and control


What are the elements of the information System?

the three elements of information system are persware, hardware & software


What is marketing information system?

A marketing information system is a system that collects and analyzes market data. It then reports the useful data and distributes it to managers on a regular basis, giving them the correct information when they require it.


What are the elements of channel information systems?

There are three elements to a channel information system. The three elements of a channel information system are persware, hardware, and software.


What is the different between marketing information system and marketing research?

A marketing information system is a continuous process of collecting, analyzing, and distributing data relevant to marketing decision-making within a company. Marketing research, on the other hand, involves specific studies conducted to gather information on market trends, customer preferences, and competitor analysis to help in making strategic marketing decisions. In essence, marketing research is a component of a marketing information system.


What are the function of information systems?

explain the functions of marketing information system?