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To rejuvenate a declining product, companies can adopt these five strategies:

  1. Product Modification: Improve the product's features, quality, or design to better meet customer needs.
  2. Market Repositioning: Target a new audience or rebrand the product to enhance its appeal.
  3. Promotional Campaigns: Increase marketing efforts to raise awareness and stimulate demand through targeted advertising or special promotions.
  4. Diversification: Introduce complementary products or variations to attract different customer segments.
  5. Distribution Expansion: Explore new sales channels or geographic markets to reach a broader customer base.
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1mo ago

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