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Ten types of entities have been identified which may be marketed in the market such as, goods, services, events, experiences, persons, places, properties, organizations, information, and ideas.
Goods: Physical goods that may be manufactured, produced in farms or mined. These account for the bulk of the marketing efforts in most of the countries.
Services: These are intangible products that involve performing some service for the customers. This may be service performed on the customer, like a haircut, on customer's possessions, like servicing of car, or for the customer, like screening of a movie. Services account the maximum marketing effort after products in most of the countries. In many developed countries the volume of services has exceeded that of goods.
Events: Time based shows such as new year celebration, or a sporting event.
Experiences: Experiences which results from a combination of products and services. The customer is interested in the total experience such as an organized holiday tour package rather than the individual products and services included in the package.
Persons: Like marketing of a celebrity or of a candidate in a public election.
Places: Like cities, state, nations, for purposes such as attracting tourists and investment.
Properties: This could be physical properties like real estate or intangible rights in properties.
Organizations: This basically refers to building positive image of organizations, such as companies, universities, and charitable organizations.
Information: Books are the traditional means of selling information, but there are many other type of information marketed. For example market intelligence, economic analysis and mailing lists.
Ideas: Every market offering includes a basic idea. In addition ideas may be marketed by themselves. For examples, some religious bodies try to promote their ideas of what constitutes the right behavior.
SAJJAD HUSSAIN
(sajjadhussain.dihe@gmail.com)
What else can I help you with?
Why do you have marketing managers?
A Marketing Manager will be necessary for various tasks based on the size of one's business entity (or organization, company, etc). For smaller entities a Marketing Manager may handle all the aspects of the marketing cycle for the said entity. For instance, determining demographic targets, analyzing market trends or needs, ensuring company recognizeability amidst said demographic, and etc. For larger entities a Marketing Manager may be needed to do a specific task for said organization. The macromarketing duties may be in the hands of a Vice President who delegates various projects or sectors to each Marketing Manager.
What is modern marketing?
modern marketing is new marketing method.
Difference between domestic marketing and export marketing?
domestic marketing is in the country and export marketing is overseas
Why marketing of services is difficult than marketing of goods?
why marketing of services is difficult than marketing of goods
Differentiate between direct marketing and indirect marketing?
The difference between direct marketing and indirect marketing.
Is network marketing is legal in Canada?
Yes, network marketing is legal in Canada. Many network marketing companies operate in Canada. Some may not be deemed as legal entities by the Canadian gov't.
Definition for domestic marketing?
The part of a nation's market that represents the systems of trading securities of entities located within that nation.
Why do you have marketing managers?
A Marketing Manager will be necessary for various tasks based on the size of one's business entity (or organization, company, etc). For smaller entities a Marketing Manager may handle all the aspects of the marketing cycle for the said entity. For instance, determining demographic targets, analyzing market trends or needs, ensuring company recognizeability amidst said demographic, and etc. For larger entities a Marketing Manager may be needed to do a specific task for said organization. The macromarketing duties may be in the hands of a Vice President who delegates various projects or sectors to each Marketing Manager.
What does micro-environment mean in regards to marketing?
Micro-environments in marketing are community entities like the divisions inside a company, its suppliers or resellers, its competitors, consumer markets, and the public which impact a company to serve is customers better.
When was The Eve of the Entities created?
The Eve of the Entities was created in 2000.
Concept of universal banking?
Acitivity of a bank, besides conducting core banking activities, also undertakes marketing other financial instruments issued by other entities, then such banking activity is known as universal banking.
How many things are in a score?
A score of entities is twenty ( 20 ) entities.
What entities was created by the passage of SOX?
what entities created by the passage SOX
When was Entities - album - created?
Entities - album - was created on 2007-08-20.
What is room tax?
Room tax is a government levy on hotel rooms and other lodgings, added to the guest's bill, usually but not always earmarked to fund local or state tourism marketing entities. It's charged in many countries.
What are the different types of information represented in the ER diagram and the symbols used to represent them?
The different types of information represented in an ER diagram are entities (represented by rectangles), attributes (represented by ovals connected to entities), and relationships between entities (represented by diamonds). Entities are the objects or concepts about which data is stored, attributes are the properties of entities, and relationships define how entities are connected to each other.
What are accounting entities?
accounting entities are for example a business do not get these mixed up with legal enities
