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One of Wal-Mart's secrets to customer service is our "10-foot attitude," handed down to us by Wal-Mart Founder, Sam Walton. During his many store visits, he encouraged associates to take a pledge with him: "... I want you to promise that whenever you come within 10 feet of a customer, you will look him in the eye, greet him and ask him if you can help him."

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17y ago

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