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the set of all brand lines (all product_original, line and category extension) that a particular seller makes available to buyers.

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14y ago

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Who is responsible for the marketing mix of a product?

Decisions at the first level of product management involve the marketing mix for an individual brand/product. These decisions are the responsibility of a brand manager (sometimes called a product manager).


What is a Marketing Communications Mix?

A marketing communications mix is the same as a promotion mix and is just another term for promotion mix. There are five marketing communications to put into the mix: Advertising, Sales Promotion, Public Relations, Personal Selling, and Direct Marketing. This basically all boils down to a mix of promotional efforts to bring in sales and increase brand equity.


What is the name of the term that means a specific mix of human traits that may attribute to a particular brand?

I bet you are in principles of marketing


Describe how the positioning strategy adopted for a brand would need to be supported by all other elements of marketing mix?

htydyjd


What is the consistency of the product mix refers to?

The consistency of the product mix refers to the degree to which a company's products are related in terms of their use, production processes, or distribution channels. A consistent product mix means that the products complement each other and align with the company's overall strategy, enhancing brand identity and customer loyalty. This consistency can help streamline marketing efforts and improve operational efficiency. Conversely, a diverse product mix may cater to broader market segments but can complicate brand perception and resource allocation.

Related Questions

Who is responsible for the marketing mix of a product?

Decisions at the first level of product management involve the marketing mix for an individual brand/product. These decisions are the responsibility of a brand manager (sometimes called a product manager).


Role of marketing mix?

The man role of the marketing mix is to promote a brand and create awareness. The marketing mix is summarized as 4Ps which stands for price, place, promotion and product.


What is your idea about Some people said brand name is one of product attributes but others said brand name is objectives of Marketing Mix?

I say brand is a marketing objective but when brand recognition becomes strong the brand can become the product.


What is the parent company of meow mix?

Meow Mix was originally a product of Purina, but as of May 2006, the brand was acquired by Del Monte Foods.


Can you mix together different motor oils not the same brand?

As long as it is the same grade of motor oil the brand name should not matter.


What is the best bubble mix to use in bubble blowing machines?

Arix is the best brand


Can you mix two different color dyes if from the same brand?

Yes, you can mix two different color dyes from the same brand to create a custom color. It's recommended to follow the brand's guidelines for mixing ratios and testing the color on a small section of hair before applying it all over.


What brand of cake mix gives the best professional results?

Betty Crocker cake mix has always been the best. It is to make but is also of high quality.


Which oil can be used to mix with gasoline for trimmer ryobi 725r?

Most any brand of two cycle oil. Most come in bottles that mix with a gallon of gas.


Can you mix gasoline brands?

Yes, you can mix different gasoline brands. However, it is generally not recommended as different additives and formulations in each brand can potentially react with each other and affect engine performance. It's best to stick to one brand to ensure consistency.


Which is the best brand of bathroom fixtures?

There is no one best brand of bathroom fixtures. Your personal style will help you choose which is the best for you. You do not even have to choose one brand. Perhaps you prefer a mix of fixtures from several different brands.


Cheapest place to get cake mix?

Go to a grocery store and buy the cheapest brand or kind that they sell there.