What is infomediary and how it is different from metamediary?
An infomediary is a company that collects information about consumer behavior and preferences to help businesses target their marketing efforts more effectively. On the other hand, a metamediary is a business that facilitates transactions between buyers and sellers, often by providing a platform or marketplace for them to connect. In essence, infomediaries focus on data collection and analysis, while metamediaries focus on facilitating transactions.