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A generic product

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16y ago

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Does brandname-clothing sell authentic clothing?

It depends on the brand. Most of the time though, yes


What is most similar to a brand - name product?

A generic brand


How are advertising and publicity similar?

Yes, advertising and publicity are similar fields in most instances. However there is a subtle difference. Advertising has more to do with someone purchasing a product, while publicity has more to do with making a company a household name (or making it well known). However, both fields require showing or introducing a company/product/person to an audience.


Differences between product market and generic market?

The generic product-market includes a broad group of products that satisfy a general, yet similar, need. The starting point in determining product-market boundaries is to identify the particular need or want that a group of products satisfy. Since people with a similar need may not satisfy the need in the same manner, generic product-markets are often heterogeneous, containing different end-user groups and several types of related products.The product-type product-market includes all brands of a particular product type. The product type is a product category or product classification that offers a specific set of benefits intended to satisfy a customer's need or want in a specific way. Differences in the products within a product-type product-market may exist, creating product-variants.


What is the core product?

The core product is the most basic level, what consumers really buy in terms of benefits