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Staff knowledge of products and services refers to how well employees understand the features, benefits, uses, and value of the items or services their company offers. This includes knowing product specifications, pricing, warranty policies, service terms, target customer needs, and common problems or solutions.

When staff are knowledgeable, they can confidently assist customers, answer questions accurately, recommend the right solutions, and build trust. It also leads to better customer experiences, faster problem resolution, and stronger sales performance. In both retail and B2B settings, well-informed staff are critical to delivering quality service and maintaining a company’s reputation.

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Ganesh Kumar

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1w ago

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