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Strengths

* Cost advantage

* Asset leverage

* Effective communication

* High R&D

* Innovation

* Online growth

* Loyal customers

* Market share leadership

* Strong management team

* Strong brand equity

* Strong financial position

* Supply chain

* Pricing

* real estate

* Reputation management

* Unique products

Weaknesses

* Bad communication

* Diseconomies to scale

* Over leveraged fiancial position

* Low R&D

* Low market share

* No online presence

* Not innovative

* Not diversified

* Poor supply chain

* Weak management team

* Weak real estate

* Weak, damaged brand

* Ubiquitiouegory, products, services

Opportunities

* Acquisitions

* Asset leverage

* Financial markets (raise money through debt, etc)

* Emerging markets and expansion abroad

* Innovation

* Online

* Product and services expansion

* Takeovers

Threats

* Competition

* Cheaper technology

* Economic slowdown

* External changes (government, politics, taxes, etc)

* Exchange rate fluctuations

* Lower cost competitors or imports

* Maturing categories, products, or services

* Price wars

* Product substitution

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13y ago

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